search engine matketing

Search engine matketing:-

As the vary of internet sites on Infobahn increased inside the mid-to-late Nineties, search engines started showing to help people notice knowledge quickly. Search engines developed business models to finance their services, like pay per click programs offered by Open Text in 1996 then in 1998. later changed its name to Overture in 2001, was purchased by Yahoo! in 2003, and presently offers paid search opportunities for advertisers through Yahoo! Search promoting. Google jointly began to produce advertisements on search results pages in 2000 through the Google AdWords program. By 2007, pay-per-click programs established to be primary moneymakers for search engines. in AN extremely market dominated by Google, in 2009 Yahoo! Associate in Nursing Microsoft announced the intention to forge AN alliance. The Yahoo! & Microsoft Search Alliance eventually received approval from regulators inside u. s. of America and Europe in Feb 2010.Search engine improvement consultants enlarged their offerings to help businesses study and use the advertising opportunities offered by search engines, and new agencies focusing primarily upon promoting and advertising through search engines emerged.


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